It's a 10 Miracle Coily Shampoo

Twirl-Worthy Tresses Straight from the Shower

What if you could get that just-out-of-the-shower shine and smoothness for your curly and wavy styles – without having to use a ton of product or spend a lot of time heat styling? That’s what It’s a 10 Miracle Coily Hydrating Shampoo makes possible with each and every wash. Our deeply moisturizing formula reaches deep into delicate strands to help fortify and seal, so hair looks polished and perfect. Well-defined curls, fewer frizzies, less breakage, better defense against humidity, and extra softness are yours with every use. Even better, our Hydrating Shampoo’s rich lather removes buildup to leave hair bouncy without drying it out. Used regularly, hair actually becomes more manageable and lustrous on its own and responds better to any styling choice you make.

10 Benefits: 

1. Designed for curly and texture hair
2. Defines curls
3. Removes product buildup
4. Defrizzes and tames fly-aways
5. Helps reduce split ends
6. Moisturizing formula
7. Helps protect from damage
8. Moisturizes Scalp
9. Rich and creamy lather
10. Safe for color treated hair

Our Proprietary Blend:

• Avocado Oil: Replenishes hair and deeply conditions
• Coconut Oil : Helps moisturize hair and scalp while reducing damage
• Shea Butter: Helps soften strands and seal in hydration
• Monoi extract: Soothes the scalp and helps fortify hair shaft while protecting from UV and environmental factors

How to: Apply to wet hair. Massage thoroughly from scalp to ends. Rise thoroughly.

Pro Styling Tip:

Massage It’s a 10 Miracle Coily Hydrating Shampoo into hair gently with fingers. Product will lather richly without extra agitation. Rinse from roots to tip and gently wring out excess water. Condition as needed.